A healthcare startup using AI to detect COPD early with patient apps and dashboards.
System’s
IOS/Android, Dashboard, Website
The Play - By - Play
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At Lasarruss, I envisioned a unified product ecosystem that connected patients, providers, and internal teams. My role began with gathering requirements, mapping user journeys, and identifying friction points across mobile and web experiences. By conducting stakeholder interviews and competitive analysis, I shaped the vision for an iOS/Android app and website that would simplify complex medical processes while improving usability for diverse audiences.
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Once the vision was clear, I led the design and prototyping of the Lasarruss iOS and Android applications, alongside the company website. I delivered wireframes, interactive prototypes, and pixel-perfect UI designs, ensuring accessibility and compliance with industry standards. Collaborating closely with engineers and product managers, I documented specifications and design patterns to guide seamless development. This hands-on build phase translated strategy into tangible, testable products.
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After launch, I worked to evolve the apps and website through iterative design improvements. By running usability tests, analyzing user feedback, and monitoring adoption, I identified opportunities to refine navigation, simplify dashboards, and introduce new features. This growth phase was marked by constant iteration—scaling the design system, extending component libraries, and aligning the digital experience with both provider and patient needs.
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Sustaining product quality meant continuously refining and documenting the design system. I updated guidelines, maintained UI consistency across platforms, and collaborated with engineering to address evolving technical requirements. Through regular audits and cross-team reviews, I ensured that both the mobile apps and website remained reliable, scalable, and aligned with user expectations. This maintenance phase allowed Lasarruss to preserve product integrity while preparing for future growth.
Research → Direction
Stakeholder Interviews → Partnered with executives, doctors, and staff to align scattered goals into one clear product vision for remote patient monitoring services.
User Research → Ran surveys with patients and providers to uncover workflow pain points, shaping SaaS (iOS/Android/Windows + dashboards) experiences that providers could confidently recommend.
Journey Mapping → Visualized complex patient–doctor interactions, identifying friction points and streamlining them into more efficient, engaging flows.
Prototyping & Testing → Applied Lean UX in Agile sprints, putting clickable prototypes in users’ hands to validate features and reduce the design-to-dev cycle.
Data Analysis → Used analytics and heatmaps to refine interfaces, increasing engagement, trust, and adoption across mobile and dashboard platforms.
Discovery & Alignment
Mapped patient journeys with clinic leaders to align business and UX goals, streamlining kickoff sessions and improving stakeholder alignment in early workshops.
Design & Build
Designed a responsive, WCAG-compliant website with scalable design systems.
Delivered the launch on schedule while improving cross-device usability and developer efficiency.
Optimization & Growth
Tested and refined navigation and content using analytics and A/B testing.
Improved patient sign-ups, engagement, and streamlined CMS update workflows through iterative design.
Building Brands You Can Hold
Branding & Visual Design → Collaborated with execs and marketing to design interfaces and packaging, strengthening brand presence
Packaging Design → Built compliant packaging systems that boosted shelf appeal and recognition
Interface Aesthetics → Applied typography, color, and layout to reinforce a cohesive identity
Brand Consistency → Created style guides aligning marketing, product, and packaging
Market Differentiation → Designed visuals that positioned the product as innovative and trustworthy